[{"id":159384043638,"handle":"all-products","title":"Best Selling Makeup NZ","updated_at":"2026-08-25T01:24:55+12:00","body_html":"\u003ch2\u003eBest-selling makeup at LoveMy Makeup NZ\u003c\/h2\u003e\u003cp\u003eShop the products our customers choose most often, sorted by best sellers. This collection brings together our strongest current makeup performers across L.A. Girl and selected other brands, including primers, concealers, foundation, eyeliner, brows, powders, lip colour and makeup tools.\u003c\/p\u003e\u003cp\u003eIf you are new to LoveMy Makeup, this is an easy place to start. For our deepest specialist range, shop \u003ca href=\"\/collections\/la-girl\"\u003eL.A. Girl makeup\u003c\/a\u003e or browse individual makeup categories from the main menu.\u003c\/p\u003e","published_at":"2020-04-07T11:48:30+12:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"variant_inventory","relation":"greater_than","condition":"0"}],"published_scope":"web","image":{"created_at":"2020-04-29T18:08:36+12:00","alt":"Best-selling makeup at LoveMy Makeup NZ","width":4961,"height":790,"src":"\/\/www.lovemymakeup.co.nz\/cdn\/shop\/collections\/Logo_MAIN-_LoveMy_Makeup.png?v=1787575882"}},{"id":305461100662,"handle":"makeup-store-near-me","title":"Makeup Store Near me","updated_at":"2026-08-25T01:24:55+12:00","body_html":"\u003cp data-start=\"128\" data-end=\"607\" class=\"\"\u003eDiscover a wide range of makeup products available at your fingertips. Whether you're looking for foundation, lipstick, eyeshadow, or makeup tools, our collection offers high-quality options for every beauty enthusiast. Shop from the comfort of your home and enjoy fast shipping straight to your door. Find the perfect products for your beauty routine, all with the convenience of a local store experience. Explore now and transform your makeup collection with just a few clicks.\u003c\/p\u003e","published_at":"2025-04-09T14:52:30+12:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_inventory","relation":"greater_than","condition":"0"}],"published_scope":"web","image":{"created_at":"2025-04-09T14:52:29+12:00","alt":null,"width":1350,"height":650,"src":"\/\/www.lovemymakeup.co.nz\/cdn\/shop\/collections\/LoveMy_Makeup_Main_Banner_2000x_ea9c5fde-45b1-4fbf-9c7c-fe9d99aa425c-1780920626.jpg?v=1780920630"}},{"id":137329180790,"handle":"she","title":"Om SHE Cosmetics at LoveMy Makeup NZ","updated_at":"2026-08-24T23:01:56+12:00","body_html":"\u003ch3\u003eOm SHE Aromatherapy \u0026amp; Cosmetics range \u003c\/h3\u003e\n\u003cp\u003eWe stock the top She products including Primer, Lipstick, Nailpolish, BB Cream, Face Oil, Moisturiser, Lip Gloss and more. \u003c\/p\u003e","published_at":"2019-07-29T16:20:24+12:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"SHE"},{"column":"variant_inventory","relation":"greater_than","condition":"0"}],"published_scope":"web","image":{"created_at":"2022-10-02T15:42:35+13:00","alt":"SHE Cosmetics at LoveMy Makeup NZ","width":1094,"height":1093,"src":"\/\/www.lovemymakeup.co.nz\/cdn\/shop\/collections\/63638_SHE_PureMagicPrimer-1780898279.jpg?v=1780898283"}},{"id":137327116406,"handle":"primer","title":"Primer Makeup at LoveMy Makeup NZ","updated_at":"2026-08-25T00:34:18+12:00","body_html":"\u003cp\u003eShop makeup primers at LoveMy Makeup NZ, including best-selling face primers from SHE and L.A. Girl. Whether you want a smoother-looking base, less visible shine, colour correction or a lightweight prep step before foundation, this collection brings together the primer options currently in stock.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eChoosing a primer:\u003c\/strong\u003e use a smoothing primer for a more even-looking makeup base, a colour-correcting primer when you want to visually balance redness or dull-looking areas, or a primer spray when you prefer a lightweight all-over prep step. Apply a thin layer after skincare and before foundation or concealer.\u003c\/p\u003e\u003cp\u003eFor L.A. Girl fans, explore PRO Prep face primer, colour-correcting primers and primer spray options alongside the popular SHE Pure Magic Primer.\u003c\/p\u003e","published_at":"2019-07-29T13:16:20+12:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Primer"},{"column":"variant_inventory","relation":"greater_than","condition":"0"}],"published_scope":"web","image":{"created_at":"2022-10-02T18:38:58+13:00","alt":"Primer Makeup at LoveMy Makeup NZ","width":940,"height":788,"src":"\/\/www.lovemymakeup.co.nz\/cdn\/shop\/collections\/Primers_at_LoveMy_-_Facebook.png?v=1780898278"}}]
SHE Pure Magic Primer 30ml - Flawless Finish, Long-lasting Wear
SKU: 080
$15.99
SHE Pure Magic Primer 30ml
SHE Pure Magic Primer is a lightweight makeup primer designed to smooth the look of skin, reduce visible shine and create a more even base before foundation.
Why it stands out
Lightweight texture for everyday use
Helps create a smoother-looking base for makeup
Designed to reduce the appearance of shine
Can help makeup apply more evenly and wear more consistently
Product information highlights vitamin E
How to use
Apply a small amount to clean, moisturised skin. Smooth a thin layer over areas where you want a more even makeup base, particularly through the centre of the face. Allow it to settle briefly before applying foundation or concealer.
Product notes
This product is currently tagged in the store as paraben-free and cruelty-free. Always check the packaging for the most current formulation and product information.