[{"id":137325936758,"handle":"eye-liner","title":"Eyeliner NZ | Pencil, Gel \u0026 Liquid Eyeliner","updated_at":"2026-10-08T21:28:23+13:00","body_html":"\u003ch2\u003eEyeliner NZ\u003c\/h2\u003e\u003cp\u003eShop eyeliner at LoveMy Makeup NZ, including pencil, gel and liquid eyeliner in everyday black and brown plus colourful statement shades. L.A. Girl leads the current range with popular Ultimate Auto, Glide, Perfect Precision and Shockwave liners.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eChoosing eyeliner:\u003c\/strong\u003e pencils are ideal for quick everyday definition and softer blending, gel liners give richer colour and controlled shaping, while liquid liners suit sharper, more precise lines. Browse in-stock best sellers first, then explore brighter shades for more creative eye looks.\u003c\/p\u003e","published_at":"2019-07-29T13:15:36+12:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[],"published_scope":"web"},{"id":137326362742,"handle":"la-girl","title":"LA Girl Makeup NZ | Cosmetics \u0026 Beauty","updated_at":"2026-10-09T13:41:20+13:00","body_html":"\u003ch2\u003eShop L.A. Girl makeup in New Zealand\u003c\/h2\u003e\u003cp\u003eLoveMy Makeup is building one of New Zealand’s strongest specialist ranges of affordable \u003cstrong\u003eL.A. Girl cosmetics\u003c\/strong\u003e, with hundreds of in-stock products and shades across face, eyes, brows and lips.\u003c\/p\u003e\u003cp\u003eStart with the products L.A. Girl is best known for: \u003ca href=\"\/collections\/concealer-1\"\u003eHD PRO Conceal concealers and colour correctors\u003c\/a\u003e, \u003ca href=\"\/collections\/foundation\"\u003efoundation and complexion makeup\u003c\/a\u003e, \u003ca href=\"\/collections\/eye-liner\"\u003eeyeliners\u003c\/a\u003e, \u003ca href=\"\/collections\/brow\"\u003ebrow makeup\u003c\/a\u003e, primers, powders, blush, lipstick, lip liner and makeup tools.\u003c\/p\u003e\u003ch3\u003eWhy shop L.A. Girl at LoveMy Makeup?\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eHuge choice of L.A. Girl shades and product types in one NZ store\u003c\/li\u003e\n\u003cli\u003eClearer shade notes and how-to guidance on key product pages\u003c\/li\u003e\n\u003cli\u003eAffordable everyday makeup with sale and clearance opportunities\u003c\/li\u003e\n\u003cli\u003eNZ-based online service and tracked delivery\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eNot sure what to choose? Browse by makeup category or visit our \u003ca href=\"\/blogs\/lovemy-makeup-blog\"\u003eMakeup Help\u003c\/a\u003e articles for practical product and shade guidance.\u003c\/p\u003e","published_at":"2019-07-29T13:15:49+12:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[],"published_scope":"web","image":{"created_at":"2019-07-29T13:15:49+12:00","alt":"L.A. Girl makeup and cosmetics at LoveMy Makeup NZ","width":851,"height":315,"src":"\/\/www.lovemymakeup.co.nz\/cdn\/shop\/collections\/1b1966e9-bdf9-414b-bf3c-ecd609c300c0._CR0_0_970_300_PT0_SX970-1780898256.jpg?v=1787575858"}},{"id":305461100662,"handle":"makeup-store-near-me","title":"Makeup Store Near me","updated_at":"2026-10-09T14:37:01+13:00","body_html":"\u003cp data-start=\"128\" data-end=\"607\" class=\"\"\u003eDiscover a wide range of makeup products available at your fingertips. Whether you're looking for foundation, lipstick, eyeshadow, or makeup tools, our collection offers high-quality options for every beauty enthusiast. Shop from the comfort of your home and enjoy fast shipping straight to your door. Find the perfect products for your beauty routine, all with the convenience of a local store experience. Explore now and transform your makeup collection with just a few clicks.\u003c\/p\u003e","published_at":"2025-04-09T14:52:30+12:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[],"published_scope":"web","image":{"created_at":"2025-04-09T14:52:29+12:00","alt":null,"width":1350,"height":650,"src":"\/\/www.lovemymakeup.co.nz\/cdn\/shop\/collections\/LoveMy_Makeup_Main_Banner_2000x_ea9c5fde-45b1-4fbf-9c7c-fe9d99aa425c-1780920626.jpg?v=1780920630"}}]
Define your lash line with LA Girl Gel Eyeliner – Rich Chocolate Brown (735). This richly pigmented gel eyeliner glides on smoothly and sets to a smudge-resistant, water-resistant finish, as described in the existing Shopify product information.
Features
Smooth, highly pigmented gel eyeliner
Water-resistant and designed to resist smudging once set
Shade: Rich Chocolate Brown
Use an angled eyeliner brush for controlled application
Shade and format
Shade: Rich Chocolate Brown Code: 735 Product: Gel eyeliner
Product colours may appear differently depending on lighting and screen settings.
How to apply
Pick up a small amount with a fine or angled eyeliner brush.
Apply close to the upper lash line using short, controlled strokes.
Connect the strokes and build your preferred thickness; allow the gel to set.
Ingredients
Cyclopentasiloxane, Isododecane, Cyclohexasiloxane, Mica, Ozokerite, Calcium Aluminum Borosilicate, Trimethylsiloxysilicate, Silica Dimethyl Silylate, Lecithin, Polyhydroxystearic Acid, Ethylhexyl Palmitate, Isopropyl Myristate, Isostearic Acid, Polyglyceryl-3 Polyricinoleate, Phenoxyethanol, Polyethylene, Tocopheryl Acetate, Tin Oxide. May Contain: Iron Oxides (CI 77491, CI 77492, CI 77499), Titanium Dioxide (CI 77891), Blue 1 Lake (CI 42090), Manganese Violet (CI 77742).
Frequently asked questions
What colour is Rich Chocolate Brown?
It is the Rich Chocolate Brown shade in the LA Girl Gel Eyeliner range.
How should I apply this gel liner?
Use a fine or angled eyeliner brush and draw short strokes close to the lashes.
Is the formula water-resistant?
Yes. The original product listing describes this gel formula as water-resistant.
